Last updated: September 18, 2026
1. Introduction
HONGWEI CHINESE MEDICINE LIMITED (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://hongweichinesemedicine.co.uk.
2. Contact Information
Data Controller: HONGWEI CHINESE MEDICINE LIMITED
Address: 67 Westmoreland Avenue,
Hornchurch,
England,
RM11 2EF
Phone: 07970 769971
Email: zg*****@*****il.com
Company Registration: 11647232
3. Information We Collect
Personal Information
We may collect personal information that you voluntarily provide to us when you:
- Contact us through our website forms
- Subscribe to our newsletter
- Create an account or register on our website
- Make a purchase or transaction
- Participate in surveys or promotions
Automatically Collected Information
When you visit our website, we automatically collect certain information about your device, including:
- IP address and location data
- Browser type and version
- Operating system
- Pages visited and time spent on pages
- Referring website
- Device information
4. How We Use Your Information
We use the information we collect to:
- Provide and maintain our website services
- Improve our website and user experience
- Respond to your inquiries and provide customer support
- Send you marketing communications (with your consent)
- Process transactions and payments
- Comply with legal obligations
5. Cookies and Third-Party Services
We use cookies and similar technologies to enhance your experience, analyze site usage, and personalize ads. Non-essential cookies are only set after you give consent, and your personal data may be used for ad personalization by Google and other partners only with that consent. You can change your choices at any time through our cookie settings. The cookies and similar browser storage used on this website are listed below.
We use the following third-party services, which may collect and process your data as described below:
| Service | Category | Purpose | Data Collected | Retention Period | Legal Basis | Privacy Policy |
|---|---|---|---|---|---|---|
| Google Analytics | Analytics | Website analytics and performance monitoring | IP address, page views, user behavior | 26 months | Consent | View Policy |
| Google Ads | Marketing | Advertising and conversion tracking | IP address, ad interactions, conversions | 18 months | Consent | View Policy |
| YouTube | Marketing | Video content and advertising | IP address, video views, watch history | 18 months | Consent | View Policy |
Strictly Necessary Cookies
Needed for the website to work, such as security, logging in, your basket and payments. These cannot be switched off. Login and comment cookies are only set if you log in or leave a comment.
| Name | Set by | Purpose | Duration |
|---|---|---|---|
gtm_consent |
This website (browser storage) | Remembers your cookie choices | 12 months |
wordpress_test_cookie |
This website | Checks whether your browser accepts cookies when logging in | Session |
wordpress_<hash> |
This website | Authenticates logged-in users in the admin area | Session, or 14 days with “Remember Me” |
wordpress_sec_<hash> |
This website | Secure authentication for logged-in users | Session, or 14 days with “Remember Me” |
wordpress_logged_in_<hash> |
This website | Remembers that a user is logged in | Session, or 14 days with “Remember Me” |
wp-settings-<user-id> |
This website | Stores dashboard preferences for logged-in users | 1 year |
wp-settings-time-<user-id> |
This website | Records when dashboard preferences were saved | 1 year |
comment_author_<hash> |
This website | Remembers your name if you choose to when commenting | 1 year |
comment_author_email_<hash> |
This website | Remembers your email if you choose to when commenting | 1 year |
comment_author_url_<hash> |
This website | Remembers your website if you choose to when commenting | 1 year |
Analytics Cookies
Help us understand how visitors use the website so we can improve it. We only use these with your consent, which you can change at any time in our cookie settings.
| Name | Set by | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique visitors | 2 years |
_ga_<container-id> |
Google Analytics | Keeps session state for this Analytics property | 2 years |
Marketing Cookies
Used to show relevant adverts and measure advertising, including on other websites. We only use these with your consent, which you can change at any time in our cookie settings.
| Name | Set by | Purpose | Duration |
|---|---|---|---|
_gcl_au |
Google Ads | Stores conversion data to measure ad effectiveness | 90 days |
_gcl_aw |
Google Ads | Stores the Google Ads click ID for conversion attribution | 90 days |
_gcl_dc |
Google Ads | Stores Display & Video 360 or Campaign Manager click information | 90 days |
IDE |
Google Ads (doubleclick.net) | Shows personalised ads and measures remarketing campaigns | 13 months |
test_cookie |
Google Ads (doubleclick.net) | Checks whether the browser accepts cookies | 15 minutes |
YSC |
YouTube (youtube.com) | Checks that requests in a session come from the user | Session |
VISITOR_INFO1_LIVE |
YouTube (youtube.com) | Estimates bandwidth and personalises recommendations and ads | 6 months |
__Secure-ROLLOUT_TOKEN |
YouTube (youtube.com) | Launches new features and measures their impact | 6 months |
PREF |
YouTube (youtube.com) | Remembers player preferences such as autoplay | 8 months |
Cookie names and durations are set by each provider and may change. See the provider privacy policies above for their latest details.
6. Data Sharing and Disclosure
We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:
- Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website and providing services to you.
- Legal Requirements: We may disclose your information if required by law or in response to valid legal requests.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.
- Consent: We may share your information with third parties when you have given us explicit consent to do so.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
9. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request access to your personal information
- Rectification: Request correction of inaccurate or incomplete information
- Erasure: Request deletion of your personal information
- Portability: Request a copy of your data in a portable format
- Restriction: Request restriction of processing
- Objection: Object to processing of your personal information
- Withdraw Consent: Withdraw consent where processing is based on consent
To exercise these rights, please contact us using the information provided in Section 2.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.
11. Children’s Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. We encourage you to review this Privacy Policy periodically.
13. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: zg*****@*****il.com
Address: 67 Westmoreland Avenue,
Hornchurch,
England,
RM11 2EF
Phone: 07970 769971
This privacy policy is effective as of September 18, 2026 and complies with applicable data protection laws including the General Data Protection Regulation (GDPR).